How to Rank Your Website on the First Page of Google?
They say that fame isn’t for everyone and that some people are either born with it or are not. Reaching the top for some people comes naturally, while it’s a struggle for others. The same goes for ranking on the first page of Google’s search results. It’s a huge advantage for you and your website to rank among the top results, but do you know even how to do that?
The first page of Google is where all the fun and party happen. It’s reserved for the VIPs, while the second page is like the long line you see outside a famous club. People wait and wait, but they never get in. This is how we perceive Google’s first page of search results. If you want to join the private party and enter the club, we have your ticket right here in this article.
Using SEO to Rank High
You might have heard this a thousand times, but SEO is the essential part for appearing in the first results of any Google search. You need to have the right content and matching keywords to help any user find you among millions of other websites. Of course, you should add this content after you have the base of your site ready. This point is essential that you have ready before you start implementing SEO on your site.
You need to make sure that you offer a clear website experience with easy-to-use features. All the banners and icons should be clear and visible for users to see. You also need to keep your site secure and safe from any hackers and spammers if you want to maintain the loyalty of your users. Of course, a well-structured site and a fast-loading experience should be your top priority. If people experience lagging with your site, then you’re going to lose a lot of clients. Finally, making your site mobile-friendly will guarantee more site visits! People use their phones nowadays more than laptops to browse the internet, which makes a mobile experience reasonable.
Now that you have the base of your website ready add the SEO content we talked about. Find interesting blogs and Copywrite text to add to your landing pages, and then start running after that #1 spot.
The Golden Steps for First Page Ranking
Now that you have your website ready, it’s time to take the necessary steps to reach the top of the search results. Again, make sure you don’t have any issues with your website before implementing these steps. You don’t want to lose your ranking because of low quality and troubleshooting issues.
Do Your Keyword Homework
The first and most important step you need to start with is finding the right keywords to rank on. There are simple ways you can do that, and it’s by using SEO tools that can track high- and low-ranking keywords. Another way you can do this is by seeing what your competitors are using. That way, you’ll know exactly what keywords you can choose that fit your brand and niche.
Why is this step essential? The reason is that Google is based on words that people use to find what they’re looking for. If you have those words in your content or the title of your page, then Google will suggest you among other searches. That’s why you need to find out what words people are using in the field you’re working in.
Compete but Not Too Much
The next step of the process is researching your competitors. You need to know that no matter how high in volume your keywords are, it doesn’t mean you should use them. First, you need to see who’s using these keywords. Search the word on Google and look at the top results. If you find that all the high-ranked companies are ranking on that keyword, you need to change it. Unless your domain rating is already in the same range as theirs, then you can go on and compete.
However, it’s advised that you take small steps when competing. You don’t want high-ranking websites stepping over you while you stay on pages 4 and 5 of Google.
Keep Your Content Optimal
Like we mentioned before, you need to have great content on your site to maintain your high-ranking position. If people aren’t interested in what you have to say, they won’t click on your link, which will lower your ranking.
Here’s what you need to do to provide genuine content that competes with others:
- First of all, identify the intent and format of the content you want to rank on. Is it a “How to” article, a service landing page, or what?
- Second, you should compare your topic and content with others and determine the key factors and information they use. Sometimes you can find valuable information that you can add to your content.
- Third, make sure you have everything covered in the topics you’ve written. If you have any missing information in your writing, then people will doubt your professionalism.
Use Attracting Metas
Why do you think people click on the links they want to view in the first place? It’s all about the Meta titles. When you offer an appealing and engaging title like “5 steps to rank #1 on Google,” then people searching for that will instantly click on the link. Of course, you need to use iconic keywords to appear on search results as well.
Attracting Meta titles will increase your click-through rate (CTR). Thus, when Google sees that your link is getting more clicks than the ones above you, it will instantly move you up the ladder. This is why it’s very important to choose an attractive Meta title and description that will compel users to click on your link. You can find inspiration from google ads that use compelling and selly titles.
Calculate your Backlinks
If you know what backlinks are, you know that they are the key factors behind increasing your domain rating (DR). There’s no clear number on how many backlinks you should have because it depends on with whom you’re competing. After you’ve determined your competitors, you can then use any SEO tool to see how many backlinks they have. Be careful, though; you don’t want to compete with someone with a higher DR than you do.
Knowing the number of backlinks each of your competitors has, you can easily determine the range you should achieve.
Another thing you should make sure of is that you have internal backlinks as well in your landing pages or blogs. This will help raise your authority while you also increase awareness for other pages on your site. If you can’t seem to find the pages on your site that seem relevant to link to, you could also use this technique:
Write in Google’s search bar – site:yourwebsite.com “[target keyword]” and it will list all the pages on your site that have the keyword you mentioned in the “[target keyword]”. Then you can link to it in your content.
Repeat the Process and Hold Your Horses
Sitting around and waiting for your website to increase ranking and appear on the first page won’t do you any good. There’s actually no time frame that determines how much it takes for it to achieve its intended use.
This is where you should be more productive and repeat the same process you just did as you followed these steps. This will help your website grow more while you wait for other links to climb up the ladder of Google’s search results.
Don’t Want to Go Through the Process? We Got You Covered!
No matter how bulletproof and effective these steps are, they take so much time to implement. That’s where we come in! Let our team of SEO experts at Maxart go through this boring process and help you rank higher on Google. We will get you that first-page appearance and help you gain more profits in return. All you have to do is sit back and watch us grow your website. As a leading digital marketing agency in Dubai, we effectively provide the best quality and thorough SEO results. Say goodbye to the 4th and 5th-page results, and say hello to the #1-page spotlight.